Category: bizness

Advertising Emergencies

Dave Trott posted a piece recently about taking the creation of adverts too seriously. He’s spot on. Who hasn’t gotten that call, usually after hours,

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Punt It Over to Marketing

Yesterday I was approached about doing a billboard. The company I work for does not promote the use of billboard advertising. I personally don’t believe

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Be the audience

A while back I wrote about being a chameleon and started off by addressing my lack of style in the way I dress. In reality,

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