Proof That Design Is Good For Business, In 8 Statistics Design is being severely underutilized by manufacturers, according to the National Endowment for the Arts.
The Dada Movement: 5 Lessons For Today’s Designers For us, art is not an end in itself, but an opportunity for the true perception and criticism of the times we live in.
The Rise Of The Content Artist … Vaynerchuk will be remembered as the one guy who banged down all barriers and pushed people in that direction. The guy who spoke in a language nobody at the time had heard of or seen before. Shakespeare did the same thing.
Craig Oldham on honest advice for graphic designers, industry frustrations and being yourself Just in time for a new wave of confused and bleary-eyed creative graduates, Craig Oldham – one of the most influential designers in the UK – will release his new book, Oh Sh*t… What Now?: Honest Advice for New Graphic Designers, published by Laurence King.
3 Steps to Create Magical Marketing No one will respond to any old email or marketing campaign anymore. You have to stand out, and stand out as an actual human.
Want to Be a Great Leader? Become A Psychologist First Being a leader is a very demanding task, both physically and mentally. You need to be a good business person as well as a great psychologist.
5 Simple Ways to Hack Instagram Marketing The social network is a marketer’s dream, but it’s filled with clutter. Use these creative ways to cut through the noise.
Tribute: A legend who was never dull, ordinary or safe Dave Trott remembers Paul Arden, the maverick creative who rose to become one of the British advertising industry’s great talents
Tech designers should be licensed, says Silicon Valley designer Mike Monteiro Technology companies such as Facebook, Google, Apple, Amazon and Snap Inc. employ some of the most sought-after designers in the world to help them build their products. These designers, using all the tools at their disposal, can wield enormous power, influencing what we click on, see, hear and buy. Their choices decide how we interact with the internet.
Why agencies must make room for innovation No duh.
Miles Young’s 13 Ad Predictions Making predictions can be a fool’s errand. David Ogilvy knew that, which is perhaps why, at the end of his famous book Ogilvy on Advertising, his list of 13 predictions for changes to come to the advertising world was preceded by a note stating that doing the list was not his idea, but his publisher’s.
The Real Business Value of Branding by Jonathan Fisher In a Harvard Business Review article penned by American Entrepreneur Dan Pallotta, one short sentence succinctly captures the essence of branding: “Brand is everything, and everything is brand.”
How To Design An Emotionally Intelligent PowerPoint Presentation It’s not about sleek graphics or the presentation software you use. It’s about whether the story you tell resonates with your audience’s needs.
In Defense of Design Thinking, Which Is Terrible
The Age Of Creativity Walk into any ad agency in the world and in 10 seconds something will become obvious. Everyone is young.
How Creative Agencies Can Compete with Consultancies – as Thought Leaders The “surge of suits” raiding the creative realm continues to expand, with four consultancies (Accenture Interactive, Deloitte Digital, IBM iX, and PwC Digital Services) now ranking among the world’s largest “ad agencies.”
How to Develop a Zen Mind 11 Lessons from Shunryu Suzuki’s Zen Mind, Beginner’s Mind